eBranding Me and Miller Mosaic Power Marketing have been collaborating on an original series: “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job.” The series concluded yesterday, with its 10^th post outlining how to tie it all together.

The series focused on the fictional character, Amy H., who is entering her senior year at the University of Pennsylvania, majoring in English. eBranding Me and Miller Mosaic Power Marketing led her on an educational venture highlighting the various tools the Internet offers for job seekers.

Starting on July 6^th, Miller Mosaic Power Marketing posted a chapter from the eBook series on the eBranding Me blog every Tuesday morning. The eBranding Me team responded to each week’s post with additional material published the following morning.

Two months have passed, resulting in 20 blog posts, 2 eBooks and over 350 readers. Continue Reading »

Here is the tenth and last column in the Tuesday feature “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job” by Yael K. Miller and Phyllis Zimbler Miller, co-founders of the social media marketing company Miller Mosaic Power Marketing.

Yael and Phyllis have been writing about the FICTIONAL CHARACTER Amy H., who will be a senior this fall at the University of Pennsylvania, majoring in English. Find all the posts in this series, organized for your convenience, here.

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Last week Amy read Chapter 9 – “The Art of Retweeting on Twitter” – which provided information on one of the most important Twitter functions/features.

This week Amy reads the final chapter – Chapter 10 – “Tying It All Together.” Continue Reading »

Here is the ninth column in the weekly Tuesday feature “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job” by Yael K. Miller and Phyllis Zimbler Miller, co-founders of the social media marketing company Miller Mosaic Power Marketing.

Yael and Phyllis are writing about the FICTIONAL CHARACTER Amy H., who will be a senior this fall at the University of Pennsylvania, majoring in English. Find all the posts in this series, organized for your convenience, here.

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Last week Amy read Chapter 8 – “Learning to Participate on Twitter Effectively” – and she did the homework for effectively setting up a Twitter account.

Now Chapter 9 – “The Art of Retweeting on Twitter” – provides information on one of the most important Twitter functions/features.  (The ebook notes that this information applies to Twitter.com – third-party Twitter applications may have different functions.) Continue Reading »

Here is the eighth column in the weekly Tuesday feature “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job” by Yael K. Miller and Phyllis Zimbler Miller, co-founders of the social media marketing company Miller Mosaic Power Marketing.

Yael and Phyllis are writing about the FICTIONAL CHARACTER Amy H., who will be a senior this fall at the University of Pennsylvania, majoring in English. Find all the posts in this series, organized for your convenience, here.

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Last week Amy read Chapter 7 – “Using Facebook to Strategically Connect With Potential Job Opportunities.”  She followed the ebook’s advice about joining a few groups and pages on Facebook.

She now reads Chapter 8 – “Learning to Participate on Twitter Effectively.” Continue Reading »

Here is the seventh column in the weekly Tuesday feature “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job” by Yael K. Miller and Phyllis Zimbler Miller, co-founders of the social media marketing company Miller Mosaic Power Marketing.

Yael and Phyllis are writing about the FICTIONAL CHARACTER Amy H., who will be a senior this fall at the University of Pennsylvania, majoring in English. Find all the posts in this series, organized for your convenience, here.

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Last week Amy H. read Chapter 6 – “Making Sure Your Facebook Profile Presents a Professional Image” in the ebook “WHEN YOU DON’T KNOW WHAT YOU WANT TO BE WHEN YOU GROW UP: How to Use Social Media to Get Your Dream Job.”

And she followed the chapter’s advice about reviewing her Facebook profile page to ensure that she presented a professional image to any job interviewer who might be checking her out on Facebook.

Now Amy reads Chapter 7 – “Using Facebook to Strategically Connect With Potential Job Opportunities.” Continue Reading »