Don’t Believe Your Own Hype | In Love with Insincerity, and Yourself on Social Media

Posted March 17th, 2011 in Etiquette, Facebook, Networking, Personal Branding, Social Alerts, Twitter by admin

Alban is a contributing writer at Home Loan Finder, a home loan rates comparison website. Alban is passionate about social media and their opportunities.

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Believing in yourself is one of the most important lessons you will ever learn in life, because you have to bewilling to bet on yourself, even when no one else will. However, there is a big difference in believing in yourstrength, your abilities and your determination, as compared to believing you are the person you portray yourself as on social media.

If you really were the person you appear to be on Facebook for example, you’d never sleep – with thousands offriends, hundreds of causes to like and events to attend; how could you? Luckily Facebook isn’t real life, andthere is down time, unfortunately no one wants to hear about that, so you don’t tell them.

What Happens on Facebook

There is no doubt that high school friends and long lost lovers have been able to reconnect over the internet andsocial media. However, there cases are the exception, not the rule and most of the interaction you will see onFacebook will be superficial and insincere. Before you stop reading, consider that this post isn’t to denounce theuse of Facebook, but to help you see it for what it really is, rather than being lulled into the belief that it is real,that all 948 of your Facebook friends will be at your side in an emergency, and that life really is all about thesnapshots and 140 or 420 character summaries you send out to the world. Continue Reading »

Connecting on LinkedIn is Like Trading Business Cards

Posted March 3rd, 2011 in Employment, Job Searching, LinkedIn, Networking, Personal Branding by admin

This blog post was submitted by Keith Petri, eBranding Me’s Founder/CEO. Keith is a graduate of Skidmore College in Saratoga Springs, NY and Digital & Social Media Strategist at CNSLT.us. His studies in business, economics and studio art along with strong passions for marketing, technology and entrepreneurship led him to his current passion for social media and strong understanding of the new rules of networking. Through his prior entrepreneurial pursuits, recent blogging and extensive networking, Keith has seen the need for educating his peers on creating a positive online presence. eBranding Me is the culmination of his efforts.

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Many people exchange business cards and the majority of them end up in a desk drawer. Last week, during a conversation with Matt Bernstein, a fellow Skidmore graduate and the President of Pair of Shoes Digital Marketing, we briefly touched on the informal exchange of business cards at networking events. As the discussion continued we concluded, “connecting on LinkedIn is like trading business cards”. It doesn’t mean a personal relationship was made unless each party consciously decides to make an effort to continue the conversation.

What makes your connections care about you?

SEE MORE VIDEOS ON KEP.TV Continue Reading »

Job Seekers | Stand Out From the Crowd

Posted February 25th, 2011 in Employment, Job Searching, Personal Branding by admin

This blog post was submitted by Keith Petri, eBranding Me’s Founder/CEO. Keith is a graduate of Skidmore College in Saratoga Springs, NY. His studies in business, economics and studio art along with strong passions for marketing, technology and entrepreneurship led him to his current passion for social media and strong understanding of the new rules of networking. Through his prior entrepreneurial pursuits, recent blogging and extensive networking, Keith has seen the need for educating his peers on creating a positive online presence. eBranding Me is the culmination of his efforts.

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The job market is very competitive. With nearly 20% of Generation Y unemployed or underemployed, you need to stand out from the crowd to become noticed by hiring managers and/or recruiters. What makes you different? How do you apply for the open position? Are you networking enough? Continue Reading »

Vizibility | When I Google You, What Do I Find?

When James Alexander searched Google for his name in 2009 he found everything but information about him. This frustration was a result from his very common name, comprised of two first names. Only after utilizing Google’s advance search function and targeting his past work history along with other discerning personal characteristics was James able to configure and control the results that portrayed him in the best possible light.

At the time, James simply copied the extensive Google search query URL and created a shortened Bit.ly link. By sharing this custom link to tailored Google results on his personal LinkedIn page he was in complete control of what potential business partners, clients and recruiters saw when they pressed: “Google Me”. James knew that others would find this process to be useful and decided to share his idea; Vizibility was launched soon after.

There are millions of people who suffer because they have two first names, a very unique name or an impossible to spell name. James Alexander was not the only one who suffered from this problem: a lack of relevant search results on Google. There is a need for a button that, in essence, would be a Google Me button that returns the results an individual wants you to see first. Continue Reading »

The Art of Pull: Achieving Career Success With LinkedIn

Posted February 22nd, 2011 in Education, Employment, Events, Job Searching, LinkedIn, Networking, Personal Branding by admin

eBranding Me and The Opportunities Project host a Workshop Series on using “The Art of Pull” to help soon-to-be graduates and young professionals successfully network with recruiters and employers to secure gainful employment.

The Opportunities Project and eBranding Me are joining forces to teach New York City job seekers how to use all the new tools available to them to achieve career success. Each seminar focuses on one particular tool that attendees can use to transform themselves into candidates sought after by multiple employers for their added value. The seminar series is called The Art of Pull because it focuses on a job search that attracts recruiters and employers to empowered candidates instead of the traditional method of simply applying to vacancy postings. Continue Reading »